Author - David D

Outsourced or In-House Data Appending – What Works Best for You?


The success of your business has so much to do with how you keep the records of your customers. Information like this is proven to be extremely vital, particularly if you belong to an industry wherein you need to be more proactive in seeking out your customers for them to...

Email or Content Marketing – The Social Class Equation


I’m clearly not going to pit one with the other. There are countless apologists for either, but in this age and time, if you want to be counted as Downton Abbey aristocracy and still score big, turn the way of content. If you want to be a Happy Endings type pragmatist...

Why your Business needs Email Appending?


If you are an entrepreneur, you must have been told endless times about how you must make email appendage an integral part of your marketing strategy. You must have been told how you should plan the entire process from finding a reliable provider of the email append data to actually...

List Building to Email Appending, The Sales Cycle Mantra


Building your internal database and appending emails to them may seem like mutually inclusive processes but they are in fact two equally relevant and hugely connected processes that work towards the same goal. Both these processes form the backbone for the online pre-sales activity of the company. From prospecting to...

Opt-In vs Opt-Out – Email Appending


Email Appending is not just a mere business experimentation nowadays. It has become more of a necessity to a company's marketing initiatives and plans. Why has email appending become such a success in a company's business decisions? It’s because Email appending provides a much cheaper and faster alternative in exploring...

The Glorified Campaign Tool, E-marketing’s Trusted Backbone


Email Appending and List building processes can help companies get marketing lists that are complete and will serve their marketing needs. You might find this sentence shameless repeated in our previous, present and future blogs. And for good reason too. Let’s get around to the specifics then. In my previous...

The Art of Writing an Email


Email is among the most powerful communication tools in the world today. Email communication constitutes a fast, easy and convenient way of conveying your message to every nook and cranny of the globe. As the cost is only a fraction of the other conventional or nonconventional communication channels, emails are...

Email Appending Vs Acquisition of New Contacts with Emails


If you are not familiar with the term Email Append, it is a process that helps you communicate with a larger number of customers in your database through email marketing, even if you do not currently have their email address. Through email append an email address can be added to...

Benefits of Data Cleansing from a Business Perspective


Data Cleansing is an essential process for a Marketing division of any business house. Companies maintain internal databases of prospects and clients, and more than often leave it that way after a careful and painstaking process of acquiring this data. The data that you have in your list is a...

E-Marketers – Gold Mine – Targeted List


In the days of online marketing and e-reach, the most simple and easy way to brand yourself is email appending. Just to refresh our patrons memory about email appending I am going down the memory lane to put forward a few lines. Email appending is a direct approach to reach your...