LinkedIn Industries to NAICS Mapping

LinkedIn has recently introduced changes in its Industry classification system. The new system is quite in-line with North American Industry Classification System referred to as NAICS classification system. This is a big relief for people who use Sales Navigator for prospecting. The new industry classification system is quite easy to work with since it compartmentalizes each of the major industry segments. For example, earlier there was only one industry “Automotive” that included automotive manufacturers, retailers & parts wholesalers. Distinguishing between the three segments was quite cumbersome since there were bundled into just one industry. With the new industry system now, you have Motor Vehicle Manufacturing, Retail Motor Vehicles, Wholesale Motor Vehicles & Parts and over 8 other new segments. Naturally, the number of industry segments have increased from around 150 earlier to 417. Almost all the 417 segments can now be mapped to an NAICS code.

Here’s a list of manufacturing LinkedIn industry segments mapped to NAICS codes. We’ve mapped each of the LinkedIn industry segments to broadest NAICS industry that exactly fits that segment.

For example, the industry “Transportation Equipment Manufacturing” has been mapped to NAICS 336, whereas industry “Shipbuilding” has been mapped to NAICS 336611 which is a subset of 336.

Email us at sales@appendsolutions.com for a complete LinkedIn industry list mapped to NAICS codes.